Ordinary soap disrupts your natural pH balance
I've gotone too.
Australia's #1 Intimate Feminine Hygiene Brand*
Fresh down there,
confident up here.
*Source: Circana (AU) Pty Ltd, National Combined Weighted Market, AU, Total Feminine Hygiene, Value Share, 52 WE 4.10.26
About Femfresh
Femfresh is pH-balanced, soap-free intimate care made for delicate skin — not a fix for a problem, just part of your everyday routine. Simple as your face wash. As normal as your body wash.
Harsh body washes can strip delicate moisture
A dedicated wash respects your intimate skin
Find your Femfresh
What would you like Femfresh to help with?
Washes
Daily Intimate Wash 250ml
Give your intimate skin the gentle loving care it deserves with femfresh™ Daily Wash – especially formulated and pH-balanced for intimate skin and everyday use.
Wipes
Daily Intimate Wipes 20 pack
Gently cleans your intimate skin and provides long lasting freshness. Suitable for daily use and during your period.
Washes
Sensitive Intimate Wash 250ml
Discover the gentle touch of Femfresh Sensitive Intimate Wash, specially crafted for your delicate intimate skin.
Wipes
Sensitive Intimate Wipes 20 pack
For everyday use – fragrance free, soap free and hypoallergenic (formulated to minimise allergic risks).
What's in it for your V
Made for your delicate skin
Everything we make is formulated to work with your body, not against it. Simple, gentle, and effective.
Dermatologically tested
Proven safe and kind for everyday use on sensitive intimate skin.
Soap-free cleansing
Cleanses without stripping away the moisture your skin needs.
No parabens or dyes
We leave out the nasties so you can feel good.
Ingredients that care
Made with 94% natural origin ingredients to care for your intimate skin and help support odour control.
Respects your natural pH
Balanced to match your intimate skin so you stay fresh and comfortable.
Our Products
Femfresh Favourites
Find your fresh. The whole Femfresh lineup for everyday confidence.
Washes
Daily Intimate Wash 250ml
Give your intimate skin the gentle loving care it deserves with femfresh™ Daily Wash – especially formulated and pH-balanced for intimate skin and everyday use.
Washes
Daily Intimate Wash 250ml
Give your intimate skin the gentle loving care it deserves with femfresh™ Daily Wash – especially formulated and pH-balanced for intimate skin and everyday use.
Washes
Sensitive Intimate Wash 250ml
Discover the gentle touch of Femfresh Sensitive Intimate Wash, specially crafted for your delicate intimate skin.
Wipes
Daily Intimate Wipes 20 pack
Gently cleans your intimate skin and provides long lasting freshness. Suitable for daily use and during your period.
Femfresh Feed
Fresh tips & open conversations from women just like you.
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A Healthy Routine
A simple daily habit for lasting freshness
Create a simple intimate care routine that fits naturally into your day.
Step 1
Cleanse gently
Use a small amount of wash externally in your daily shower.
Step 2
Rinse well
Warm water is all you need. No complicated steps required.
Step 3
Fresh and dry
Pat dry and go. Confidence that lasts all day long.
Need a little more help?
Straight answers to the questions you might not want to ask out loud.
Is Femfresh safe for everyday use?
Absolutely. Femfresh is dermatologically tested for sensitive intimate skin. It is soap-free and pH-balanced to match your body. Use it daily with confidence.
Is Femfresh safe for everyday use?
Absolutely. Femfresh is dermatologically tested for sensitive intimate skin. It is soap-free and pH-balanced to match your body. Use it daily with confidence.
How often should I use Femfresh?
Use it once a day as part of your normal shower routine. It is gentle enough for daily use. Consistency is the key to lasting freshness.
How often should I use Femfresh?
Use it once a day as part of your normal shower routine. It is gentle enough for daily use. Consistency is the key to lasting freshness.
Can I use Femfresh on sensitive skin?
That is exactly what it is made for. The formula is designed to be kinder than ordinary soap. It cleanses without causing dryness or irritation.
Can I use Femfresh on sensitive skin?
That is exactly what it is made for. The formula is designed to be kinder than ordinary soap. It cleanses without causing dryness or irritation.
Can I use Femfresh during pregnancy?
Yes, the gentle formula is suitable. Your body goes through a lot of changes and needs extra kind care. It helps you feel fresh and comfortable.
Can I use Femfresh during pregnancy?
Yes, the gentle formula is suitable. Your body goes through a lot of changes and needs extra kind care. It helps you feel fresh and comfortable.
How is Femfresh different from ordinary soap?
Ordinary soap is alkaline and can disrupt your natural pH. Femfresh is pH-balanced to match intimate skin. It cleans without the harshness.
How is Femfresh different from ordinary soap?
Ordinary soap is alkaline and can disrupt your natural pH. Femfresh is pH-balanced to match intimate skin. It cleans without the harshness.
Where should I use Femfresh?
Femfresh is specially designed for the external intimate area, your vulva. Although that doesn’t mean it can’t be used all over your body as a 2-in-1 body wash! Always read the directions on the label and avoid contact with your eyes.
Where should I use Femfresh?
Femfresh is specially designed for the external intimate area, your vulva. Although that doesn’t mean it can’t be used all over your body as a 2-in-1 body wash! Always read the directions on the label and avoid contact with your eyes.
Your Femfresh
Freshness that fits your life
Everybody's got one, and everybody deserves to feel fresh. However you move through your day, there is a femfresh for you and your intimate skin.
Active and
the gym
A quick refresh after the workout. Wipes and wash for post-sweat confidence.
Mums and
postnatal
Gentle care when your body
is going through change.
Soap-free and utterly kind.
Gen-z
Starting the conversation early. Normalising the routine from the very first wash.
On the go
Pocket-sized freshness for the commute, the travel day, or the long meeting.
Where to Buy
Find us at your favourite Australian retailers
